My advice is to make sure you’re using an effective attribution model and clearly understand why and where people abandon their carts.
I believe eCommerce managers should start thinking more like SaaS managers regarding retention and customer lifetime value.
“People should stop thinking about eCommerce metrics as something they need to include in the report they will send to their boss.”
Covid-19 is changing the approach towards account management and the potential of growing your business. Is it really? Read the interview to learn what I believe on the topic.
In this interview, I answer three main questions. (a) What skills do you need to become a growth hacker? (b) What can a good growth hacker really do for a small business? and (c) what advice do you feel you give to those who want to undertake this job?
Theodore Moulos has always been interested in programming, entrepreneurship, and building technological products. His career started back in 1996, and since then, he has been involved non-stop in several top international teams and products.
Learning from the best. That’s why we interviewed Theodore Moulos, the international host of the sixth edition of the part time Master in Growth Hacking Marketing.
ScaleUp Magazine had a wonderful time talking to Theo who is the CEO of GrowthRocks. Here is the detailed conversation that our team had with him….
In this interview we analyse, the Rhythm of Growth in Growth Hacking, my Perspective on Customer Retention and the The Difference Between Digital Marketing and Growth Hacking. Last but not least, we speak about the Machine Learning and the Future of Digital Players
In this interview to Lucas, Editor-in-Chief of CourseMagnet Blog we share knowledge about the latest developments in the industry of Training and we talk about some of our key learnings.
Come si fa a diventare Gorwth Hacker? E’ una questione di percorso formativo, di capacità tecniche o di mindset? Come mai molti digital marketer si sono trasformati in Growth Hacker dalla sera alla mattina?